Norfolk and Suffolk Tourist Attractions is the only organisation in Norfolk and Suffolk that concentrates solely on promoting and representing the tourist attractions in these counties. Through its membership and marketing activity, NSTA ensures its attractions are at the forefront of their minds when choosing where to visit next. NSTA produces the Great Days Out in Norfolk and Suffolk booklet and helps to make attractions a ‘must-visit’ for locals, day-trippers and holidaymakers alike.

It also represents the sector as a whole, ensuring that the needs and voice of attractions are heard by partners in the region’s Destination Management Organisations (DMOs), media and business economy. NSTA believe that by working together, it can help to grow the number of customers and visits for all, and as a result, its members willingly share their expertise and experience.